Skip to main content

Posts

Showing posts from May, 2013
I've been writing about spirits, cocktails and bars since 2006 and during that time I've attended several spirit launch (and re-launch) events. Figure on average about seven a year. In that time I've learned from my mistakes and the mistakes of others. So, I've come up with some basic rules for you to follow if you find yourself attending a Spirit Launch Party. Rule #1 for attending a Spirit Launch Party. Stock up on singles & 20's. Be prepared to tip everybody. The thinking behind this is simple - 5's & 10's make you look like a hipster piker. Also, do you want to be that person who asks for change of a 5 dollar bill or the guy who doesn't tip at all?? Rule #2 A.B.C. ALWAYS BE CLOSING! Bring plenty of business cards. Be prepared to get a ton. Bring 2 cardholders. Rule #3 Dress like you mean business. 3.1) Men: Clean Shirt with a nice tie and jacket. 3.2) Ladies: Yeah, I'm not going to tell you how to dress.  Rule #4 Lear...